We Optimize
Digital PR for SEO

Scale up media placements (links and mentions in context) that build authority and trust, with fast data based on media trends.
I Want Digital PR Links + Mentions

What is Digital PR for SEO?

A link building alternative

DPR for SEO is an SEO strategy that uses a company or individual’s experience and expertise to secure media placements (links + mentions in context) that support SEO goals. It allows you to maximize organic visibility by building authority and trust in a given category.

Campaign Design Overview

digital pr for seo campaign design

PureLinq optimizes digital PR for SEO by creating scale to secure placements (Links and mentions in context). We do this by creating expert-led and data-driven studies that align with media trends:

  • Trend analysis: Analyze media trends to identify topics journalists want to cover.
  • Unique data: Perform done-for-you research studies that add value to the journalist’s story.
  • Expert insights: Use internal expertise to uncover relevant data insights with commentary or analysis.

Optimized digital PR for SEO

Earn more links and mentions for SEO with PR research reports.

Using unique data and expert commentary in pitches increases placement rates. That’s why PureLinq specializes in creating PR research reports that add value to journalist’s stories.

Step 1: Media Trend Analysis

trend analysis of content

Identify topics from media and market trends.

1/4 journalist will block a PR if their pitches are irrelevant.

We analyze micro and macro media trends to connect the dots between topics and angles, guiding the creation of helpful assets.

Step 2: PR Research Report

research for PR icons

A PR research report is a unique study written to be published on a site, using interactive charts and graphs to communicate trends or data points that are interesting to the media.

We secure more placements because our pitches use unique, easy-to-gather data that is helpful to the audience. This data can be identified, analyzed and visualized in a very short period.

The data come from analysis and insights from public data or surveys to identify relevant media trends that support journalists’ stories.

Insights come in the form of expert commentary or expert-led insights that earn media quotes.

This data becomes an asset that lives on a blog or research page.

Step 3: Custom Pitching

Pitching unique hooksCustom pitching in digital PR refers to the tailored approach of crafting and sending personalized pitches to journalists, bloggers, influencers, and media outlets. Unlike mass pitches that are sent to a broad audience with little to no personalization, custom pitches are meticulously researched and crafted to align with each recipient’s specific interests, past work, and publication focus.

PureLinq’s media relations focus on securing coverage on local, national, and trade media: press and podcasts.

Curious about how data campaigns work?

Data Campaign Overview

Digital PR for SEO Mini MBA

Free training to launch your own digital PR campaigns.

A powerful and free course with how-to’s, templates and case studies to design and executive your own digital PR for SEO campaigns.

Must be a work email to be approved

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About
Contact Us

Phone: 607.373.9351

Address: PO Box 213547, Royal Palm Beach FL 33421

Email: info@purelinq.com

PureLinq

PureLinq is a service provider of digital PR for SEO, offering a true alternative to link building using digital PR to build a site’s reputation as well as earning links, brand mentions.

About
Products
News
How to Earn Links & Mentions with Digital PR for SEO
How to Earn Links & Mentions with Digital PR for SEO
Owned Asset Marketing (OAM): Starter Guide
Owned Asset Marketing (OAM): Starter Guide
Using Media Trends for Content Topic Ideation
Using Media Trends for Content Topic Ideation
Creating an Audience Journey Map (Customer or Buyer)
Creating an Audience Journey Map (Customer or Buyer)
Identify Your Area of Expertise
Identify Your Area of Expertise
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PureLinq

PureLinq is a link building and enterprise SEO technology firm. When you need a program to work, call us. We build highly-complex programs that perform.

Copyright by PureLinq. All rights reserved.

Rea Martin,

Content Writer
Rea is a Journalism graduate with a passion for writing about technology as well as other topics like business, finance and lifestyle. She has a background in research and working with start-ups and scale-ups, especially in the software and tech sector.

Jacqueline Ochieng,

Content Writer

I am a proficient writer specializing in writing researched articles and academic papers. I have published some of my work in peer-reviewed journals. I am also a market and social research practitioner.

Damilola Esebame,

Content Writer

Damilola is a freelance content writer and a multifaceted gambling expert. When he’s not writing or researching, he spends his time with family and friends, watching sports, swimming, or playing video games.

Olusomi Oduguwa,

Content Writer

When he isn’t writing, you can catch him listening to podcasts or enjoying the game of football.

Nadia Chapman,

Content Writer

Nadia Chapman is a Content Writer at PureLinq. She has a Bachelor of Communication from Griffith University, and currently writes at the crossroads of business and community journalism for local and international clients.

Triston Brewer,

Freelance Content Writer

Triston Brewer is a writer and journalist that has been featured in The New York Times, Huffington Post, Vogue Italia, Washington Post, and other online and print magazines in the U.S. and internationally. Fluent in 4 languages, he is currently working on his fifth book.

Antonio B Callueng Jr

Freelance Content Writer

An experienced educator, content writer, social media advocate, and travel enthusiast.

Trevor Coulombe,

Junior SEO Outreach Specialist

Trevor helps manage comprehensive link-building campaigns for a variety of clients at Purelinq.

Cody Riebe,

SEO Account Manager

Tristan Burgener,

SEO Account Manager
Tristan has been in the SEO industry since 2017. He works directly with our clients to monitor performance, strategy and growth in each of the campaigns.

Jayme Reid,

Business Strategist
I started in SEO sales around 2014 and quickly became the lead salesman at a former company. I started my own SEO company shortly after. My company did well, but I decided to rejoin the corporate world with Purelinq as the first business strategist! I have a pug named Gideon. I love Jesus. I am an outgoing nerd that you can catch playing Magic The Gathering or other intense board games in my spare time.

Satya Pattigilli,

Marketing Outreach Specialist

Satya is skilled in SEO, traditional link building, and has sharp knack when it comes to email marketing techniques and deploying email campaigns.

Fun fact: Satya loves shopping and believes in staying stronger together.

Mike Woellert,

Digital Marketing Manager

Mike Woellert is PureLinq’s digital marketing manager and has several years of digital marketing experience.

Fun fact: Mike is a huge Disney, Star Wars and Marvel movie fanatic.

Richard Cummings,

Product Manager

Richard Cummings has been practicing SEO and online marketing for years.  He has set up, analyzed, and optimized countless websites and always looks forward to new, creative challenges to improve website traffic for clients.

Kristie VanHatten,

Business Administrator

Kristie performs business admin and HR tasks for PureLinq.

Fun fact: Kristie loves shopping!

Kevin Jaskolka,

VP Of Business Development

 

Angela Moore,

Director Of Operations

Angela began link building in 2007 and quickly became known as the go-to expert in all things offsite marketing. By combining content marketing, traditional link building, and social media, she was able to set clients up with outstanding programs that delivered results in the form of organic rankings and traffic. Angela joined PureLinq as the Director of Operations in October 2020. Fun fact: Angela is an NFL team owner, as she owns stock in the Green Bay Packers.

Kevin Rowe,

Founder / CEO

Kevin Rowe is one of the top innovators in the search marketing industry, developing industry-leading programs for SEO and link building. He has built world-class programs for a range of companies from fortune 100 to Silicon Valley startups. He is a thought leader with his thoughts being published in Search Engine Journal, Fast Company, Forbes, Huffington Post, and Search Engine Land.

Read Kevin’s latest articles on Search Engine Journal.

Kevin’s personal podcast: the Future of SEO

Kaitlin O’Dougherty,

Junior Content Production Specialist

Kaitlin helps manage freelance writer content, putting her BA in Journalism from Mississippi State University to good use. She also has a minor in French, but don’t ask her to speak it.

Fun fact: Kaitlin was a barista for many years and is on a mission to sip the best coffee in every state.

Jon Lightfoot,

VP of Strategy

Jon Lightfoot was founder and CEO of a successful chemical and fragrance company. Upon exiting that role he spent more than a decade agency side and several years brand side wherein he honed robust marketing, strategy and data intelligence acumen. Jon’s strategic marketing initiatives have stewarded healthcare providers, agencies, learning and education based companies, eComm and Fortune 500 companies alike in meeting or exceeding their SEO, branding, performance and audience expansion goals.

Lindsey Sabado,

Content Production Specialist

Lindsey manages the day-to-day management of freelancer writers and editors as well as content production. In addition to holding two BAs in History and English from Binghamton University, she has a Masters in Magazine, Newspaper, and Online Journalism from Syracuse University’s Newhouse School of Public Communications.

Fun fact: Lindsey has traveled to 11 countries and it’s on her bucket list to visit every continent.

James Allen,

PureLinq Developer

James is the PureLinq Developer. He is responsible for building and maintaining the client portal.

Fun fact: James lived in Japan for five years.

April Rink,

Senior Content Manager

April’s position at PureLinq has her overseeing all content production, managing a team of freelance writers and editors, and building out our content guidelines. She has an MA in print and digital journalism from the Newhouse School at Syracuse University and a BA in Communication Studies and Marketing from Cazenovia College.

Fun fact: April basically runs a zoo with a pet rabbit named Lily and two Australian Shepards named June and Hank; chickens coming soon. She also likes to refurbish furniture in her spare time.

Marcus Larabee,

SEO Strategist

If it needs to get done, Marcus can figure it out. He has worked on e-commerce and lead generation programs for a variety of digital marketing projects. These experiences include SEO, PPC, web analytics, minor development, and email marketing.

Fun fact: Marcus, otherwise known as Larabee Live, is a one-man-band that plays all around Central New York.

Joseph Pineda,

Outreach Specialist

Joseph helps to scale up the PureLinq database through blogger research and outreach. He builds white-hat links for high-value content and pages with niche audiences.

Steven Szeliga,

Senior Outreach Specialist

Steve has over a decade of SEO and link building experience. He focuses on building white-hat links for high-value content and pages with niche audiences.

Colin Gacek,

Senior Outreach Specialist

Colin performs link mining and outreach for PureLinq’s clients and brings a high level of organization to manage a large number of link placements each month.

Fun fact: Colin loves techno music and playing video games.